Home Videos How Ford Botched Its Explorer Relaunch

How Ford Botched Its Explorer Relaunch

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Ford revamped its pioneering and popular Explorer SUV for the 2020 model year. With more than 8 million units sold, the Ford Explorer is one of the best selling SUVs of all time. Moreover, it was long a cash cow for Ford. But the launch was riddled with troubles, sparking worries about a legendary automaker in the midst of tremendous change.

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How Ford Botched Its Explorer Relaunch

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19 Comments

  1. Morty

    February 13, 2020 at 8:07 pm

    Yo

    Reply

  2. TooGoatly

    February 13, 2020 at 8:08 pm

    CEO of videos nobody asked for

    Reply

  3. Daniel Lehmann

    February 13, 2020 at 8:08 pm

    Forst

    Reply

  4. coltyn gregory

    February 13, 2020 at 8:08 pm

    Can Ford go bankrupt already?

    Reply

  5. AM

    February 13, 2020 at 8:10 pm

    Garbage products except for the mustang

    Reply

  6. V12 POWER

    February 13, 2020 at 8:12 pm

    Ford were not given a harsh enough punishment for its role in the 'roll over' fiasco

    Reply

  7. neil nelson

    February 13, 2020 at 8:16 pm

    This latest ford explorer is a Range Rover sport nock-off

    Reply

  8. Huy Nguyen

    February 13, 2020 at 8:17 pm

    I love CNBC. Reporting with so much detail on such niche categories without bias.

    Reply

  9. Brian B

    February 13, 2020 at 8:17 pm

    Not doing worse than GM and Chevy, sadly.

    Reply

  10. John Spiegel

    February 13, 2020 at 8:17 pm

    I miss Mullally

    Reply

  11. H R

    February 13, 2020 at 8:19 pm

    It looks SO outdated! Hyundai Palisade, Kia Telluride and Honda Pilot are so much better and cheaper

    Reply

  12. matthewmill

    February 13, 2020 at 8:22 pm

    Proud owner of 2020 Ford Explorer ST

    Reply

  13. Alan H.

    February 13, 2020 at 8:23 pm

    I would never buy one. This is just a police interceptor in my eyes.

    Reply

  14. chelsea7xhf

    February 13, 2020 at 8:23 pm

    If launch went well, actually the Explorer is a very good product!

    Reply

  15. Ghost Killzzz

    February 13, 2020 at 8:25 pm

    Give me more tesla and space ex videos

    Reply

  16. zero101

    February 13, 2020 at 8:27 pm

    Looks dated

    Reply

  17. Boyd Gilbreath

    February 13, 2020 at 8:28 pm

    Revamped= a lot of cost saving was done. Gas powered cars are not going to be on the road long, so automakers are making them "disposable".

    Reply

  18. soundsofchewelah

    February 13, 2020 at 8:31 pm

    I've only been in an Explorer once after being in a bad rollover in the 90s when I was a kid. That freaked me out so much, I became severe backseat driver and couldn't even nap or not pay attention to what was going on until my mid teens. Ironically, now I'm a bus driver and feel so relaxed driving or riding in anything.

    Reply

  19. thebillis1

    February 13, 2020 at 8:31 pm

    Buy Toyota.

    Reply

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